Your source for the best eCommerce insights for multichannel brands, presented by MikMak

MikMak Blog eComm Insights

Recent Posts by Lauren Delmas

Beauty

Unwrapping Success: How Beauty Brands Leverage eCommerce opportunities in Europe for Holiday Season Marketing Magic

Time flies! It’s Summer now but the holiday season will be upon us sooner than we think. For Beauty brands, the end-of-year festive season is a crucial peak for eCommerce. 

To get ready to rock...

Read the Blog
digital marketing

How to Win Over Rugby World Cup Shoppers with Your eCommerce Marketing Plan

The fast-approaching 2023 Rugby World Cup (RWC) has historically been a massive sporting event. In the past, the event has reached up to 857 million people around the world. This year’s RWC sold...

Read the Blog
digital marketing

Sun, Sand, and Self-Care: Leveraging the Summer Season for Personal Care eCommerce in Europe

With the sun shining and vacation time in full swing for many, since many schools are out of session, the summer season often brings forth a plethora of outdoor activities. The increased exposure...

Read the Blog
customer experience

Summer Sales in France: Insights and Tactics to Maximize your eCommerce Opportunities

Shoppers in France are starting the countdown for “Les Soldes d’été”, Summer Sales, taking place from June 28th to July 25th this year. The Summer Sales dates, as well as the Winter Sales dates are...

Read the Blog
consumer preference data

Cheers to Summer: Uncovering the Top Alcohol Shopping and eCommerce Trends in Europe

In Europe, the Alcohol market is thriving, including beer, wine, and spirits; segmented by packaging (glass bottles, tin, plastic bottles, etc.) and retailers. Revenue in the Alcohol Industry in...

Read the Blog

Join the world's top marketers and get must-have brand and eComm insights direct to your inbox

", css: '', target: '#hs_form_target_blog_subscription_6019', formData: { cssClass: 'hs-form stacked' } });