As technology advances, there are now more ways than ever to buy products. When it comes to eCommerce, social selling, digital marketplaces, and physical storefronts, there are two types of avenues...
marketing teams
Last Thursday, Rachel Tipograph (Founder & CEO of MikMak) and Anda Gansca (CEO of Knotch) hosted their second round of their “Marketing Roundtable Series." This week, the panelists spoke more in...
ecommerce
Prior to COVID-19, millions of dollars went into face to face meetings and in person attendance at trade shows and expos. Now, with conferences and events delayed and canceled, everything has gone...
customer experience
Marketing silos can spring up easily within your organization if you aren’t careful and being cognizant of visibility and good communication within your internal teams. Oftentimes (especially inside...
influencers
Influencer marketing is having a moment. A big moment.
In the last few years, the retail marketplace has shifted as the newest generation of digitally savvy shoppers are more often discovering,...