The social video giant YouTube has hauled in more than 2 billion users, and those users are becoming increasingly active. According to Statista, 92 percent of U.S. YouTube consumers use the...
omnichannel marketing
Most brands have a website, but many only showcase products, setting up a conversion dead-end. Additionally, a misconception exists around the idea that going Direct-To-Consumer (DTC) is the only...
Food and Beverage
As the year draws to a close, the festive season, and its many food and culinary traditions, light up holiday shopping across Europe. Everything from Christstollen in Germany to foie gras in France...
Announcement
At MikMak, we’re proud to announce our acquisition of ChannelAdvisor Shoppable Media and Brand Analytics from CommerceHub, marking a pivotal moment in the company’s journey to becoming the #1...
digital eCommerce strategy
QR codes are resurging. According to Statista, 89 million consumers used QR codes last year, which is 18 percent more than just two years prior. As QR codes become more popular, brands are using...