Capturing the attention of a generation known for its eight-second attention span isn’t easy. Generation Z, or Gen Z, includes anyone born between 1997 to 2015. Just like their Millennial...
ecommerce
We’re back for another episode of MikMak’s 12 week holiday countdown. This week, we’ll be featuring an exclusive interview with Pacvue’s Director of Marketing, Adam Hutchinson, to compare the...
ecommerce
Shopping lists come in many forms. For birthdays and holidays, there are gift lists. For households, there are grocery lists. For retailer-driven occasions like Prime Day, Back-to-School shopping,...
ecommerce
Although we are only days into September, we’re 10 weeks away from Black Friday, and 12 weeks away from peak holiday shopping. This year, MikMak and our partners are joining together for a 12 week...
digital eCommerce strategy
With viral product tutorials and rave reviews starting with ”TikTok made me buy it,” it was only a matter of time before the popular short-form video platform became an eCommerce rising star. In...