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Recent Posts by Tony Sloan

 
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TikTok

How Brands Navigate Without TikTok Shoppable Videos and Advertising

As uncertainty looms over TikTok’s future in the U.S., marketers proactively strategize their next moves. The Supreme Court is set to hear ByteDance’s case on January 10, 2025, with a potential ban...

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pet care

The 'Purr-fect' eCommerce Strategy: Optimizing Your Pet Care Brand’s Marketing

Did you know that an estimated 66 percent of U.S. households own a pet? And those owners are absolutely dropping money on their pets to get the best Pet Care products. A Forbes Advisor survey of...

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consumer electronics

How Samsung and Whirlpool Drive eCommerce Success Through Innovation

In today’s competitive digital landscape, Consumer Electronics and Home Appliance brands must continuously innovate and adapt to maintain their edge. On recent episodes of the BRAVE COMMERCE Podcast...

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TikTok

TikTok Ban's Impact on Advertisers: Insights from Yahoo Finance

Recently, MikMak founder and CEO Rachel Tipograph was featured on Yahoo Finance alongside Catalysts hosts Seana Smith and Madison Mills, as well as fellow guest, ROTH Capital Partners' Managing...

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digital eCommerce strategy

How eCommerce Brands Can Navigate Shrinking Basket Sizes in 2024

As economic pressures continue to affect consumer behavior, one clear trend has emerged: basket sizes are shrinking. According to our most recent Holiday Guide, the average online shopper in 2024...

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