As economic pressures continue to affect consumer behavior, one clear trend has emerged: basket sizes are shrinking. According to our most recent Holiday Guide, the average online shopper in 2024...

Bringing a new product to market is no ordinary feat, especially when that product is in a new category for your brand. As brands continue to recover from the pandemic’s supply chain disruptions,...

While the summer heat might be in full force now, the familiar hustle of back-to-school is quickly approaching, and shopping takes center stage for many U.S. families. According to the National...

*Since this blog was published, Amazon has confirmed that Prime Day dates for 2024 are on July 16th & 17th. With July right around the corner, now is the time for brands to prep for Amazon Prime Day

Nowadays, people use the internet for all sorts of inspiration, especially when it comes to cooking. In fact, a poll from the Daily Press reported that 97 percent of internet users have tried a...