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Recent Posts by Tony Sloan

 
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social commerce

TikTok’s Countdown: Data and Insights for eCommerce Brands to Navigate Through the U.S. TikTok Ban Legislation

As you’ve probably seen in the news by now, recent legislative developments pose significant implications for TikTok. On Wednesday, April 24th, President Joe Biden signed into law a legislative...

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consumer preference data

Drizly’s Last Call: Retailer Preference Shifts for the Future of Alcohol Brands

The time has come. Online Alcohol retailer Drizly is shutting down this week, roughly three years after Uber’s acquisition of the company. According to the retailer’s official website, all Drizly...

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Alcohol

Kicking Off Summer with Cinco De Mayo: eCommerce Alcohol Trends Your Brand Needs to Know

Cinco de Mayo is one of the largest drinking occasions of the year in the United States. Reports from IWSR suggest that Americans consume 126 million liters of tequila alone on Cinco de Mayo. For...

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grocery

Sipping Success: How Non-Alcoholic Beverage Brands Can Improve Marketing Effectiveness

According to eMarketer, digital Grocery sales will account for 19 percent of all US eCommerce sales in 2026, becoming the largest eCommerce category. To dive even further, research from Statista,...

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digital eCommerce strategy

Personal Care Spotlight: Keeping Your eCommerce Strategy Fresh for Springtime

How people shop for their Personal Care items is constantly evolving. This evolution comes with consumer education, newly introduced trends, and seasonal changes. To help your brand align with the...

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