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Recent Posts by Tony Sloan

 
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Alcohol

What Alcohol Brands Can Expect for the NFL Playoffs and Super Bowl LVIII

While we’ve already shared our preliminary insights to help brands prepare for Super Bowl LVIII, a lot more is clear now. With the participating teams in the NFL playoffs now decided, brands can...

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ecommerce

Showing Some Love to Your Alcohol or Candy Brand’s Valentine’s Day Marketing Strategy

Between the Super Bowl and Valentine’s Day, February is a big month for Alcohol and Candy brands. According to Statista, Americans are projected to spend 25.9 Billion dollars on Valentine’s Day...

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grocery

Preliminary Insights for Alcohol and Grocery Brands to Market Effectively for Super Bowl LVIII

While it may be a little early to predict what teams will be playing in Super Bowl LVIII, one thing is clear: people will undoubtedly be eating and drinking for the annual league championship of...

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home care

Home Care Insights for Brands to Accelerate eCommerce Sales

With its diverse range of popular products, including cleaning supplies, lawn care, small appliances, home electronics, and housewares, the Home Care industry is experiencing a surge. With ...

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ecommerce

Key Learnings from October 2023’s Prime Day and Other Retailer-Driven Shopping Occasions

Amazon, Target, and Walmart kicked off the holiday shopping season with their respective October retailer-driven shopping occasions last week. In a recent press release, Amazon shared that shoppers ...

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