According to eMarketer, Paid Search spend represents 41.8 percent of all digital ad spending, and is projected to reach $110 billion in 2023. With Paid Search representing such a large portion of...
Amazon
*Note: Since this blog post was written, Amazon Prime Day has officially been announced for July 11 and 12, 2023.
July is a vital time for eCommerce brands, especially because it is typically the...
ecommerce
In the Northern Hemisphere, it’s that time of year when people begin wearing more sunscreen, spending more time outdoors, and engaging in more physical activities. MikMak recently looked at what...
grocery
With the weather warming up in the Northern Hemisphere, shoppers are packing their coolers with snacks and drinks for outdoor activities. Now is an ideal time for Grocery and Alcohol brands to...
ecommerce
Have you ever heard the word “DINK” thrown around in conversation? This slang term is an acronym for “Dual Income, No Kids." Couples in DINK households are typically perceived to have higher...