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digital marketing

Sun, Sand, and Self-Care: Leveraging the Summer Season for Personal Care eCommerce in Europe

With the sun shining and vacation time in full swing for many, since many schools are out of session, the summer season often brings forth a plethora of outdoor activities. The increased exposure...

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digital eCommerce strategy

How to Use QR Codes to Power Your Multichannel Marketing Strategy

QR codes are resurging. According to Statista, 89 million consumers used QR codes last year, which is 18 percent more than just two years prior. As QR codes become more popular, brands are using...

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digital eCommerce strategy

eCommerce Marketing Insights Reveal What’s Catching the Eye of Beauty Shoppers

Beauty eCommerce sales are soaring. According to eMarketer, Beauty eCommerce sales are expected to surpass $30 billion by 2026. The same report predicts Beauty eCommerce sales will make up nearly...

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social commerce

How Shoppable Media Impacts the Way Users Shop on Pinterest

Pinterest has long been a spark of inspiration for shoppers. In fact, a report from eMarketer indicates that Pinterest is on track to gain an additional 2.2 million to its existing user base of 445...

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customer experience

Summer Sales in France: Insights and Tactics to Maximize your eCommerce Opportunities

Shoppers in France are starting the countdown for “Les Soldes d’été”, Summer Sales, taking place from June 28th to July 25th this year. The Summer Sales dates, as well as the Winter Sales dates are...

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