Your source for the best eCommerce insights for multichannel brands, presented by MikMak

Have you ever heard the word “DINK” thrown around in conversation? This slang term is an acronym for  “Dual Income, No Kids." Couples in DINK households are typically perceived to have higher...

When it comes to building an effective eCommerce strategy, knowing where your consumers are is one of the most valuable insights a brand can have. Having access to geographical data for your...

Easter and Passover are among the major religious celebrations in the Spring, and people all over the world are taking part. Since food plays an essential role in the tradition of these holidays,...

Target has long been a retail behemoth, and the business’s revenue is climbing. The retailer recently announced its annual revenue increased by $3 billion last year, hitting $109 billion. Brands...

Women make up nearly half of the world’s population, and according to Forbes, they drive 70-80 percent of all consumer purchasing decisions. As Women’s History Month concludes, MikMak took a closer...