How people shop for their Personal Care items is constantly evolving. This evolution comes with consumer education, newly introduced trends, and seasonal changes. To help your brand align with the...
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Commerce Insights by MikMak
Trends, insights, and ideas shaping what’s next in commerce.
digital eCommerce strategy
As the flowers bloom and the winter cobwebs clear in the Northern Hemisphere, it's time to brush up on a shining opportunity for eCommerce Home Care brands: Spring Cleaning! With 74 percent of...
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product discovery
In France, brands and retailers are gearing up for the annual Winter Sales or ‘Soldes d’Hiver’, starting this year on the 10th of January and ending on the 6th of February in the majority of French...
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Alcohol
While we’ve already shared our preliminary insights to help brands prepare for Super Bowl LVIII, a lot more is clear now. With the participating teams in the NFL playoffs now decided, brands can...
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ecommerce
Between the Super Bowl and Valentine’s Day, February is a big month for Alcohol and Candy brands. According to Statista, Americans are projected to spend 25.9 Billion dollars on Valentine’s Day...
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