It’s almost mid December, and we’ve entered gifting season. While many consumers made their purchases early, there is still time to buy gifts. This week, we are joined by VMLY&R COMMERCE’ s Brian...
Holiday Count Down
In previous weeks, we’ve looked at eCommerce with a national lens. This week, we’re getting local. Nextdoor is an app for neighborhoods to stay in the know about events, businesses, and local finds,...
Holiday Count Down
TikTok has grown from a newcomer in social commerce to a must-have for brands organically engaging consumers online. In fact, on the MikMak Platform, we’ve seen TikTok drive over ten percent of all...
Holiday Count Down
What’s holiday shopping without researching gift ideas and making gift lists? If you find yourself doing either of the above this holiday season, there’s a good chance you’ll use Pinterest to do so....
multichannel marketing
Omnichannel marketing means “all channels.” This approach is driven by the vast power of consumer choice, allowing buyers to select how they wish to browse for products, check out, and receive their...