Your source for the best eCommerce insights for multichannel brands, presented by MikMak

For years, Heineken used experiential events like the US Open and Coachella to physically present a progressive, iconic, and premium brand to their consumers. That was, until they had to move both...

It’s almost June, and that means some of the most highly anticipated annual shopping occasions from retailers such as Amazon, Target, and Walmart are coming up. While key players such as Amazon and...

Baby brands and vitamin brands have a lot in common. On this episode of BRAVE COMMERCE, hosts Rachel Tipograph (Founder & CEO of MikMak) and Sarah Hofstetter (President of Profitero) sit down with...

New MikMak Insights integration gives brands visibility into how their non-Amazon marketing channels across search, video, influencers and more directly impact sales on Amazon

eCommerce adoption and pet adoptions skyrocketed during the pandemic, resulting in 35 percent of pet-owning households adding a pet during this period. This created a happy challenge for retailers...