Mother’s Day is the fourth largest retail holiday in the US, exceeded only by back-to-school planning and winter celebrations. Last year, 86 percent of consumers celebrated the holiday, with 66...
Historically, shopping in the beauty space has been known to be tactile. Trying on makeup and finding the right colors were important steps prior to making a purchase. Nevertheless, beauty brands...
Announcement
I’m beyond proud to announce that Irene Chang Britt is MikMak’s newest board director.
When I started building MikMak in 2014, never did I imagine we’d attract world class board members like Irene....
ecommerce
2020 marked the first time that digital ad spend accounted for over half of all advertising dollars in the US. At the same time, eCommerce sales grew by $263 billion, from 11.8 percent retail...
ecommerce
Over the past decade, particularly since the pandemic, consumers have become more health conscious in what they eat. In 2019, vegan meat sales grew 265 percent in an 8 week period. In a survey...