A month into the pandemic, I revealed to our client Kimberley Gardiner, CMO at Mitsubishi North America, that I never owned a car in 33 years. It was embarrassing to admit this to Kimberley as my...
ecommerce
More and more consumers have been buying chocolate and other candy online. In fact, a recent CNN article revealed that consumers shelled out $3.7 billion on chocolate during the 17-week period that...
ecommerce
Over the last decade, mobile devices have drastically changed how consumers discover and purchase products online. As such, platforms that were once primarily used as a driver for brand awareness...
ecommerce
In a pre-pandemic world, the back half of the year is synonymous with specific moments such as back to school and various holidays. However, 2020 will be anything but normal with shifts in consumer...