Shoppers in France are starting the countdown for “Les Soldes d’été”, Summer Sales, taking place from June 28th to July 25th this year. The Summer Sales dates, as well as the Winter Sales dates are...
ecommerce
February is right around the corner, and that means love is in the air. Brands are actively stocking the aisles of their shoppers’ favorite retailers both in stores and online with red and pink....
ecommerce
The face of America is changing. Now is the time for brands to get a deeper understanding of who their consumers are and why they make purchases. Especially with the ongoing changes to consumer data...
customer experience
With the infamous supply chain crisis, and navigating consumers' newfound shopping preferences, this year’s Black Friday and Cyber Monday presented some unique data points. MikMak CEO Rachel...
marketing funnel
We’ve long heard about the importance of providing consumers with a frictionless commerce experience. This means removing obstacles between someone discovering a new product and becoming a...