Your source for the best eCommerce insights for multichannel brands, presented by MikMak

*Note: Since this blog post was written, Amazon Prime Day has officially been announced for July 11 and 12, 2023.

July is a vital time for eCommerce brands, especially because it is typically the...

Mother’s Day has long sparked huge sales figures in the U.S. Now, Mother’s Day shopping trends are growing rapidly globally, picking up steam in some European countries, including France.

Social commerce is growing in Europe. Research and Markets expects Europe’s social commerce industry to climb 36 percent annually from 2022 to 2028. Over that same period, social commerce gross...

End-of-year shopping data is streaming in, and it’s already revealing clues about how consumers may buy in the upcoming year. 

That’s what Rachel Tipograph, CEO and Founder of MikMak, and Matt...

The CDC estimates that influenza was associated with 9 million illnesses in 2021-2022. Now, as flu and cold season is in full swing, consumers are on the lookout for Health and Wellness products....