The Best eCommerce Insights for Multichannel Brands, Presented by MikMak

MikMak Blog eComm Insights
digital marketing

Top 5 eCommerce and Marketing Trends of 2022 According to the BRAVE COMMERCE Podcast

The BRAVE COMMERCE episodes released in 2022 tell the story of an economy in transition.

2021 brought with it “The Great Resignation” and a Supply Chain Crisis, both of which carried over to impact...

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digital eCommerce strategy

Insights Reveal How to Use eCommerce Data to Accelerate Brand Strategy for 2023

As consumers submerge themselves in the digital world, eCommerce data is flooding into brand marketers’ offices, and first-party data is becoming more and more powerful. 

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social platforms

Social Commerce for the Omnichannel Consumer

Social commerce uses human interaction and relationships to drive product discovery, purchase consideration, and sales. In the realm of social commerce, the use of social media, influencers, and any...

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ecommerce

A lot of strategy and a little luck: Alcohol eCommerce best practices ft. HEINEKEN

In 2022, online alcohol sales are projected to reach $2B. With eCommerce as a top driver of alcohol sales, how can you fine-tune your brand’s strategies to best engage shoppers? Julia Nizinski,...

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grocery

Grocery eCommerce Marketing for Easter 2022

Spring has sprung. That means Easter is coming. Last year, with vaccinations just rolling out, most people spent their Easter celebrations socially distanced or indoors. The NRF estimates that 80...

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