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ecommerce

Countdown to the Holidays with MikMak (ft. Dom Scarlett with Salsify)

A recent eMarketer report showed that 31 percent of US adults will start holiday shopping before the end of October. With Halloween soon behind us, these early shopping trends are taking form. For...

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ecommerce

How to Use eCommerce Analytics to Map the Consumer Journey

Given the many variations in how online buyers interact with your brand, you’ve likely learned that a one-size-fits-all marketing strategy isn’t effective. Instead, you need a range of marketing...

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ecommerce

Countdown to the Holidays with MikMak (ft. Matt Britton with Suzy)

After three weeks of industry forecasts for consumer demand this holiday season, it’s time to hear from the shoppers themselves. For the fourth week of Holiday Countdown, MikMak and Suzy bring to...

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ecommerce

The Role of Product Reviews in Your eCommerce Strategy

These days, buyers have a wealth of options when shopping for products online, making it that much more challenging for your brand to stand out. As a valuable component of your marketing strategy,...

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ecommerce

Countdown to the Holidays with MikMak (ft. Sierra Reed with Whalar)

Over the last two weeks, we spoke with Kargo and Pacvue on best practices in preparation for the holiday shopping season. For the third week of MikMak’s 12-Week Holiday Countdown, we are bringing...

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