The best eCommerce insights for multichannel brands, presented by MikMak

MikMak Blog eComm Insights
ecommerce

How to Grow Your Brand via Product Adjacency this Valentine’s Day

February is right around the corner, and that means love is in the air. Brands are actively stocking the aisles of their shoppers’ favorite retailers both in stores and online with red and pink....

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ecommerce

Gaining Deeper Understanding of Consumers with Shopper Intelligence

The face of America is changing. Now is the time for brands to get a deeper understanding of who their consumers are and why they make purchases. Especially with the ongoing changes to consumer data...

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ecommerce

Countdown to the Holidays with MikMak (ft. Dom Scarlett with Salsify)

A recent eMarketer report showed that 31 percent of US adults will start holiday shopping before the end of October. With Halloween soon behind us, these early shopping trends are taking form. For...

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ecommerce

How to Use eCommerce Analytics to Map the Consumer Journey

Given the many variations in how online buyers interact with your brand, you’ve likely learned that a one-size-fits-all marketing strategy isn’t effective. Instead, you need a range of marketing...

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ecommerce

Countdown to the Holidays with MikMak (ft. Matt Britton with Suzy)

After three weeks of industry forecasts for consumer demand this holiday season, it’s time to hear from the shoppers themselves. For the fourth week of Holiday Countdown, MikMak and Suzy bring to...

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