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ecommerce

How Nostalgia Is Influencing Consumer Purchasing Behavior

When we see products that remind us of fond memories from the past, we think back to simpler times and how easy things used to be. Maybe your mom used to cook Pillsbury crescent rolls when you were...

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ecommerce

5 Key Learnings For More Effective Influencer Marketing

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ecommerce

Shopper Insights: The DIY Home Improvement Project Frenzy

Suffice it to say that a lot of us have spent way more time indoors in 2020 than we expected to. More and more consumers are taking on a number of home improvement projects to enhance the space that...

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ecommerce

How to Act Like a Darling D2C Brand to Capitalize on D2C Growth

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ecommerce

How to Bring the Impulse Candy-Buying Experience Online

More and more consumers have been buying chocolate and other candy online. In fact, a recent CNN article revealed that consumers shelled out $3.7 billion on chocolate during the 17-week period that...

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