Consumer behaviors have shifted decisively toward wellness and value, creating new challenges and opportunities for brands. Recent data shows Walmart's eCommerce sales surged 27% in 2024, driven...

Beauty and Personal Care are among the most popular and rapidly growing eCommerce categories across the U.S. and Europe, according to eMarketer benchmarks.

While the summer heat might be in full force now, the familiar hustle of back-to-school is quickly approaching, and shopping takes center stage for many U.S. families. According to the National...

Mother’s Day sales in the UK have surged in the last few years. Last year, retail sales jumped by 5.1 percent in March, compared to a 3.1 percent increase in March 2022. That uptick in sales is...

How people shop for their Personal Care items is constantly evolving. This evolution comes with consumer education, newly introduced trends, and seasonal changes. To help your brand align with the...