Many Construction, Oil & Energy brands have traditionally leaned on dealer networks, third-party distributors, or B2B channels to move product. But there's a major opportunity hiding in plain sight:...
where to buy
For multichannel brands, Where-to-Buy solutions offer undeniable advantages to drive eCommerce on their websites. These solutions propel shoppers into the checkout process with the freedom to buy...
where to buy
56 percent of shoppers visit brand websites as one of the top 5 places for pre-purchase research, gathering information about products they consider buying. However, many brands only showcase their...
where to buy
In 2023, Loopiosurveyed 1,663 teams globally, who collectively responded to 291,025 RFPs, resulting in influencing $528.5B in revenue. This highlights the impact of well-executed RFPs on global...
omnichannel marketing
Most brands have a website, but many only showcase products, setting up a conversion dead-end. Additionally, a misconception exists around the idea that going Direct-To-Consumer (DTC) is the only...