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ecommerce

What Drives Beauty and Personal Care eCommerce in the U.S. and Europe

Beauty and Personal Care are among the most popular and rapidly growing eCommerce categories across the U.S. and Europe, according to eMarketer benchmarks

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Beauty

Preparing for Mother’s Day Marketing in the UK: Insights for Multichannel Brands

Mother’s Day sales in the UK have surged in the last few years. Last year, retail sales jumped by 5.1 percent in March, compared to a 3.1 percent increase in March 2022. That uptick in sales is...

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Beauty

Unwrapping Success: How Beauty Brands Leverage eCommerce opportunities in Europe for Holiday Season Marketing Magic

Time flies! It’s Summer now but the holiday season will be upon us sooner than we think. For Beauty brands, the end-of-year festive season is a crucial peak for eCommerce. 

To get ready to rock...

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ecommerce

Unlock Holiday eCommerce Success with Beauty Insights from MikMak and Salsify

According to Grand View Research, the Cosmetics market size was valued at USD 262.21 billion in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 4.2 percent from 2023 to...

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digital eCommerce strategy

eCommerce Marketing Insights Reveal What’s Catching the Eye of Beauty Shoppers

Beauty eCommerce sales are soaring. According to eMarketer, Beauty eCommerce sales are expected to surpass $30 billion by 2026. The same report predicts Beauty eCommerce sales will make up nearly...

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