Your source for the best eCommerce insights for multichannel brands, presented by MikMak

*Note: Since this blog post was written, Amazon Prime Day has officially been announced for July 11 and 12, 2023.

July is a vital time for eCommerce brands, especially because it is typically the...

When it comes to building an effective eCommerce strategy, knowing where your consumers are is one of the most valuable insights a brand can have. Having access to geographical data for your...

With Q3 in full swing, now is the time for brands to focus on planning for the 2022 holiday season. MikMak's Shopping Index shows that this year, holiday shopping will begin on Tuesday, November 1,...

Regardless of how shoppers get to your product details page, whether or not it shows them the information they are looking for can determine if they will proceed to add to cart. Today, 81 percent of...

A dead-end shopping experience is something that every marketer wants to avoid in their eCommerce strategy. Not only does it result in lost revenue, but it also wastes every digital dollar that...