According to eMarketer, Paid Search spend represents 41.8 percent of all digital ad spending, and is projected to reach $110 billion in 2023. With Paid Search representing such a large portion of...
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In the age of fast networks, ubiquitous connectivity, and mobile devices, eCommerce marketers can leverage powerful solutions to target the precise type of customers they’re looking to sell to—all...
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If you’re planning alcohol campaigns around specific events—whether it’s the Super Bowl, the election, or New Year’s—you need to know that different types of alcohol sell better during different...