CPG
Two customers share how they use MikMak to make collaborative data-driven decisions
Improve Marketing Effectiveness
OxiClean drove category-leading purchase intent by leveraging MikMak on a YouTube Video for Action* activation during the key cold and flu season.
Aveeno™ increased their Purchase Intent Rate from search by driving to MikMak Commerce experiences over their brand.com product detail pages.
Garrison Brothers Distillery increased purchase intent by enhancing the shoppability of their ads and leveraging 1P data to optimize their media mix.
Nuun increases purchase intent by leveraging MikMak Commerce in an SMS-based marketing campaign with Attentive
AriZona SunRise increased purchase intent and collected valuable first-party shopper data
BodyMark by BIC increases consumer engagement and sales by using MikMak Insights
Aveeno Baby increased purchase intent by leveraging first-party data from MikMak Commerce
Clairol drove a major lift in sales at Target by leveraging MikMak Sales Insights
Sabra drove higher purchase intent than competitors and improved media efficiency
Olly saves market share by enabling multi-retailer, omnichannel checkout options
COVERGIRL increased sales and gained valuable first-party data insights
A cheese brand gained market share by only driving consumers to in-stock product, preventing loss to competitors.
A leading Spirits Brand increased purchase intent using MikMak-powered audience segments in just one day.
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