Many of us are familiar with the tradition of Dry January, where people aim to give up alcohol for the entire first month of the year. While this might sound like an event that alcohol brands...
ecommerce
The long-standing tradition of giving gifts to the people you love on Valentine’s Day is nothing new, but for many, that doesn’t stop at just significant others. According to the National Retail...
social platforms
Social commerce is growing in Europe. Research and Markets expects Europe’s social commerce industry to climb 36 percent annually from 2022 to 2028. Over that same period, social commerce gross...
ecommerce
Regardless of who makes it to the Super Bowl this year, one thing is for sure, American Football fans will be drinking on (and leading up to) Super Bowl LVII on February 12th. Americans spend $1.3...
digital marketing
According to the American Pet Products Association, 70 percent of U.S. households own pets—adding up to 90.5 million homes. With pet owners making up such a large portion of the market, brands...